Based on ample illustrations, this paper delves into the know-how of artistic English wording in the associative context, involving the multifaceted roles of structure, pronunciation, rhyme, collocation, repetition, extension, fuzziness, depiction, metaphor and creation. Through appropriate use of the devices listed above, the expressiveness and profundity have well displayed in these illustrations. Thus the paper intends to prove with evidences that language use is an art, which can invariably enhance the aesthetic value in one way or another.